NIKE AIR MAX DAY
CLIENT
NIKE PARIS
EXPERTISE
Event Production - Brand consulting - Strategy - Scenography - Brand Awareness - Retail Branding - Consumer Engagement - Interactive Workshops
TARGET
Consumers - Nike members - Citadium members
CONTEXT
Drive traffic and raise awareness of Air Max technologies during the Air Max Day celebration. This involves extensive coverage of Citadium Paris with creative branding deployment and hosting workshops at the Nike corner.